Singapore pools is a state-owned company that operates lotteries and other gambling products. It was founded in 1968 to curb the rise of illegal gambling syndicates. Today, it offers more than 250 draws annually for Toto, 4D, and Singapore Sweep. It also offers sports betting, horse racing, and more. In addition, the company offers various mobile apps to make betting even more convenient. Its customer service is top-notch, and its website is very easy to navigate.
The first step Yeo and his team took was transforming Singapore Pools’ customer touchpoints, which were largely counter-service based and in-person when he came onboard. In addition, they set up forums for staff to share opinions and ideas, which were then incorporated into the company’s ongoing strategy. As a result, the company now offers a variety of ways to bet and win, providing an alternative to illicit gambling avenues.
Moreover, the company has also improved its Responsible Gaming (RG) programme through an integrated approach with iShine Cloud, which onboards and manages charity accounts for customers. The platform has enabled the company to onboard 31 charities with a total of 1,512 users, supporting them through the COVID-19 crisis and beyond. This is a great achievement, as the RG programme aims to support the community and its people.
In addition, the company offers its services through a number of retail outlets and kiosks located throughout the country. Its website is also very user-friendly and features a bright, eye-catching design. It is also available in multiple languages. The company’s headquarters is in Singapore.
The company’s lottery games generate over S$9bn in revenue, of which 80% goes to the prize winners. The remainder of the proceeds is channelled to the Tote Board, which reinvests in arts, community development, education, and charities. It also funds the National Addictions Management Service at the Institute of Mental Health and NCPG’s appointed agencies.
For those who want to try their luck at winning a prize, the company provides live telecasts of its lottery games at select Singapore Pools outlets and branches. In addition, it offers a free app for its players to place bets on their favorite teams and events. The app is available for both Android and iOS devices.
To make your bets more interesting, you can bet on a match’s outcome or score, as well as the number of goals in a particular game. This way, you can get a better sense of the odds and make wiser bets.
When you’re done with your bets, you can collect them sharp at 8 am on the day after the draw process ends. The prize for a first-place winner is $2,200,000 while second and third prizes are $500,000 and $250,000. You can find out the results on the website or at any Singapore Pools outlet. The results are usually released within 90 days of the draw.